We worked with Duzenman to design and deliver an intuitive, new website experience on Shopify, including a product builder so customers could design their own bag.
Our role was to create a customer journey and website design that reflected their in-store experience and luxurious brand quality. The ‘build a bag’ capability, was available in-store but not yet online.
It was important for the new website to provide a better representation of products and services. Intuitive and delightful customer features and functionality was important.